Marketing Communication Experience
My marketing experience comes from a combination of employment at enterprise companies (predominantly in the security software and hardware industry), a prominent marcom agency (Harding Marketing), employment with a publishing analyst firm (Frost & Sullivan), as well as working freelance with companies of all sizes for nearly 15 years (has it really been that long?!).
See below for work and education history, and recommendations. Please contact me for specific references.
Employers and clients
- Secure Computing Corporation, 1999 - 2008
Director of Marcom, Sr. Manager of Web & Content, Content Manager - Harding Marketing Communications, 1997 - 1999
Writing Manager, Lead Copywriter - Websense Corporation, 2008 - 2009
Sr. Marketing Programs Manager and Consultant - RealVision, current
Marketing Consultant - Revealant, current, since 2007
Marketing Consultant - Taxonomize, current, since 2007
Marketing Consultant - KnAccess, current
Vice President Marketing, Consultant
Education
- Master of Arts, English, San Jose State University; Emphasis in writing. Honors and great distinction.
- Bachelor of Arts, Liberal Studies, San Jose State University, Minor: Business (Marketing); Emphasis: Writing. Honors and great distinction.
- Associate of Science, Marketing and Business Administration, West Valley College
Recommendations
"Michelle is the consummate "get it done" professional with a great ability to bring together the variety of wants/needs from multiple groups and make them work cohesively. She joined my team during a very intense time when we had not only multiple product launches, but a large rebranding project in process... Michelle was always someone I could turn to when I needed to brainstorm new ideas, get creative input and someone to take a project and own it from beginning to end. We could not have accomplished everything during this time without Michelle on the team. I always value Michelle's ideas and expertise and would love to work with her again!"
ReseAnne Sims, Sr. Marketing Manager, Websense Corp.; Michelle reported to ReseAnne at Websense.
Michelle is a results driven manager who always goes above and beyond what is expected of her. She can manage people, projects, and budgets, as well as her own work and not miss a beat. I highly respect her professionalism, and ability to clearly communicate with others. She has a knack for asking the right technical questions to keep projects on track. Michelle has a solid background in document writing and editing along with Web content production. She would be an outstanding addition to any organization looking to take their business to the next level!"
Troy Pullis, Manager, Web Tools Development, Secure Computing Corporation; Reported to Michelle at Secure Computing.
"Michelle is a without a doubt the best manager I've ever had. She helped me become more productive and gave me many of the management skills (and the encouragement) to become a manager myself. She demanded and expected high quality work, but consistently went to bat for her direct reports when it was the right thing to do. I cannot recommend her highly enough."
Paul Ardoin, Product Marketing Manager, Secure Computing Corporation; Reported to Michelle at Secure Computing.
"Michelle is a pleasure to work with. She's smart, knowledgeable about her field, has great ideas, is willing to listen, and pays attention to the details. She's also a lot of fun. I value her professionalism and her friendship. I would highly recommend Michelle for any endeavor worthy of her talents."
Elan Winkler, Director, Solutions Marketing, Secure Computing Corporation; Worked directly with Michelle at Secure Computing.
"As a contracted consultant, I worked with Michelle on a number of SEO and website analysis initiatives at Secure Computing. She was an extremely detailed director, inquisitive, and creative. She implemented comprehensive, scheduled reports to systematically measure success as related to organic search engine placement and web analytics. She attended a number of industry training sessions to get up to speed with the latest techniques, sharing these insights with her team and managing the implementation of the most relevant techniques in a priority fashion. I thoroughly enjoyed working with her and her team."
Brent Lymer, Marketing Consultant, Secure Computing Corporation; Worked directly with Michelle at Secure Computing.
"Michelle is -- without exaggeration -- among the most detail-oriented people I have ever had the opportunity to work with. From the smallest email to the largest project, she devotes time and and care to whatever it is she's working on, or against. Her work ethic is fantastic, and she is delightful to work with on a daily basis as well."
Dyana Klein, Senior Marketing Manager, Secure Computing Corporation; Worked directly with Michelle at Secure Computing.
"Michelle is one of the best people I have had the privilege to work with. She always goes above and beyond to make sure projects are top-notch."
Nikolett Basco, Public Relations, Secure Computing Corporation; Worked directly with Michelle at Secure Computing.
